Domestic and regional research

Discover domestic and regional visitor statistics for Victoria.

Key domestic results

New Tourism Research Australia Domestic Tourism Statistics (DoTS) data for the year ending September 2025 (released 17 December 2025) shows that Victoria received:

$36.4 billion in total domestic spend, up 4% year-on-year (YoY).
31.4 million domestic overnight trips, up 1% YoY.
83.3 million domestic daytrips, up 11% YoY.
87.2 million domestic nights, down 3% YoY.

Next data release will be on 25 March 2026.

To note: the new Domestic Tourism Statistics (DoTS) have replaced the National Visitor Survey, introducing a more robust methodology designed to enhance data quality and reliability. For more information visit Tourism Research Australia.

Domestic tourism data

Explore tourism data for Victoria and its tourism (sub) regions.

Domestic tourism data

Regional boundaries

Tourism research data is typically provided for Victoria's 12 tourism regions including Melbourne.

Some large tourism regions also contain sub-regions. Each tourism region or sub-region is constructed using smaller geographical building blocks called Statistical Areas Level 2 (SA2s) developed by the Australian Bureau of Statistics.

For information about the regional boundaries used in Victorian tourism data refer to the map and definitions.

Find out more about regional tourism boundaries at Tourism Research Australia.

Accessibility

The Microsoft Power BI application presenting data on this website has limited accessible functionality. Microsoft are continuously working to improve this and we will implement any improvements as they are made available.

If you require this information in an alternative format or would like to provide feedback please email us at research@ecodev.vic.gov.au

Page last updated: 17 December 2025